GENI
Communication ServicesGenius Sports Limited · Internet Content & Information · $1B
What is Genius Sports Limited?
Genius Sports Limited sits at the intersection of live sports data, betting technology, and media distribution. Headquartered in London, the company serves sports leagues, sportsbooks, and digital publishers worldwide with data and streaming infrastructure.
Genius Sports collects and distributes real-time sports data, powering the odds feeds and risk management tools that sportsbooks depend on. It also provides automated video streaming solutions that help leagues monetize their content, and runs integrity monitoring services that flag suspicious betting patterns using proprietary algorithms. On the media side, the company delivers personalized marketing campaigns and fan engagement widgets to digital publishers seeking live sports content.
Genius Sports was established in 2020 and is headquartered in London, United Kingdom.
- Live sports data collection and distribution to betting operators
- Automated streaming production and rights commercialization for leagues
- Pre-game and in-game odds feeds for sportsbooks
- Integrity monitoring using algorithmic suspicious-activity detection
- Fan engagement widgets and personalized digital marketing services
Is GENI a Good Stock to Buy?
UQS Score rates GENI as Below Average overall, reflecting a mixed profile where growth potential is offset by meaningful quality and risk concerns.
The Growth pillar stands out as the clearest positive — Genius Sports operates in an expanding sports betting and data market, and its revenue trajectory reflects that tailwind. Valuation is rated Attractive, suggesting the market may already be pricing in a degree of skepticism about the business fundamentals.
Both the Quality and Risk pillars are rated Weak, pointing to challenges around profitability and financial stability that investors should weigh carefully. The Moat pillar sits at Neutral, indicating the company's competitive position is present but not yet deeply entrenched.
Pro members can view the complete pillar breakdown and underlying financial metrics to form a fuller picture of GENI's investment case. Sign up free →
Past performance does not guarantee future results. UQS Score is based on fundamental data and is not a buy/sell recommendation.
Does GENI pay dividends?
No — Genius Sports Limited does not currently pay a dividend.
Genius Sports does not currently pay a dividend. As a growth-stage technology company, it prioritizes reinvesting available capital into expanding its data infrastructure, league partnerships, and product capabilities rather than returning cash to shareholders. Income-focused investors should factor this into their assessment.
When does GENI report earnings?
Genius Sports reports earnings on a quarterly cadence, consistent with standard practice for US-listed equities.
Revenue growth has been a recurring theme in recent reporting periods, driven by expanding sportsbook partnerships and new league data rights. However, profitability metrics have remained under pressure, consistent with the Weak Quality pillar rating in the UQS framework.
For the most recent quarter's results and guidance, visit Genius Sports' investor relations page directly.
GENI Price History
-80.7% over 5Y
Monthly close, adjusted for stock splits and dividend reinvestment.
What if I invested in Genius Sports Limited?
Based on Genius Sports Limited's historical closing prices, adjusted for stock splits and dividend reinvestment. Past performance does not guarantee future results. This is for informational purposes only and is not financial advice.
GENI Long-term Outlook
The fundamental outlook for Genius Sports is shaped by two competing forces. On one hand, the Good Growth pillar reflects genuine expansion potential as regulated sports betting continues to spread across new markets and leagues seek to commercialize their data. On the other hand, the Weak Risk pillar signals that the path to sustainable profitability carries real uncertainty, and execution risk remains elevated for a company still scaling its infrastructure.
Growth drivers
- Continued legalization and expansion of regulated sports betting markets
- Growing demand from leagues to monetize live data and streaming rights
- Increased adoption of integrity monitoring services by governing bodies
Key risks
- Persistent losses and weak profitability metrics weighing on financial stability
- Competitive pressure from larger data and media technology providers
- Dependence on league and sportsbook contract renewals for revenue continuity
GENI vs Peers
Genius Sports competes broadly within the digital media and data technology space alongside several other small-cap international players.
Taboola focuses on content discovery and native advertising across publisher networks, overlapping with GENI's digital marketing and audience engagement capabilities.
Hello Group operates social and live-streaming platforms primarily in China, representing a different geographic and product focus within digital media.
Opera provides browser and fintech products with a strong emerging-market user base, competing tangentially in digital content distribution and audience monetization.
Frequently Asked Questions
What does Genius Sports do?
Genius Sports collects and distributes live sports data to sportsbooks, provides automated streaming solutions to leagues, and runs integrity monitoring services that detect suspicious betting activity. It also delivers fan engagement tools and personalized marketing campaigns to digital publishers.
Does GENI pay dividends?
No, Genius Sports does not pay a dividend. The company is focused on growth and reinvests capital into expanding its data infrastructure and league partnerships rather than distributing cash to shareholders.
When does GENI report earnings?
Genius Sports follows a standard quarterly earnings cadence for US-listed companies. The company does not pre-announce specific dates far in advance, so check the investor relations section of the Genius Sports website for the most current schedule.
Is GENI a good stock to buy?
The UQS Score rates GENI as Below Average, reflecting a Growth pillar that is rated Good and an Attractive Valuation, but offset by Weak Quality and Risk pillars. Whether it fits your portfolio depends on your risk tolerance and time horizon. The full pillar breakdown is available to Pro members.
Is GENI overvalued?
The UQS Valuation pillar for GENI is rated Attractive, suggesting the current market price may already reflect the company's near-term challenges. That said, an attractive valuation alone does not eliminate the risks highlighted in the Quality and Risk pillars.
How does GENI compare to its competitors?
Genius Sports occupies a niche focused on sports data and betting infrastructure, which distinguishes it from peers like Taboola, Hello Group, and Opera that operate in broader digital media or social platforms. Each competitor has a different geographic focus and business model, making direct comparison nuanced.
What is GENI's market cap bracket?
Genius Sports is classified as a small-cap company. This places it in a category where liquidity can be lower and price volatility higher than large- or mega-cap peers, which is a relevant consideration for risk-conscious investors.
Who founded Genius Sports?
Genius Sports was established in 2020 as a publicly listed entity. The company's founding history and leadership background are detailed on its official investor relations and corporate overview pages.
Is GENI a long-term quality investment?
As a long-term quality indicator, the UQS Score currently rates GENI as Below Average. The Growth pillar offers a constructive signal for the company's trajectory, but the Weak Quality and Risk pillars suggest the business has not yet demonstrated the financial durability typically associated with long-term compounders.
What is the main competitive advantage of Genius Sports?
Genius Sports' edge lies in its direct data collection agreements with sports leagues and its end-to-end technology stack covering data, streaming, and integrity services. The UQS Moat pillar rates this position as Neutral, indicating the advantage exists but faces ongoing competitive pressure.
What sector does GENI belong to?
Genius Sports is classified under the Communication Services sector. Within that sector, it occupies a specialized niche at the crossroads of sports data technology, betting infrastructure, and digital media distribution.
Is GENI a growth stock or value stock?
Based on the UQS framework, GENI shows characteristics of both. The Growth pillar is rated Good, reflecting expanding revenue opportunities in sports betting markets. The Valuation pillar is rated Attractive, which can appeal to value-oriented investors — though the weak profitability profile tempers that framing.
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Pro Analysis
GENI — Score History
| Date | UQS | Quality | Moat | Growth | Risk | Value | Change |
|---|---|---|---|---|---|---|---|
| May 24, 2026 | 44.4 | 5.8 | 45.0 | 66.6 | 33.8 | 89.0 | +0.1 |
| May 21, 2026 | 44.3 | 5.9 | 45.0 | 66.6 | 33.8 | 87.8 | -1.1 |
| May 12, 2026 | 45.4 | 6.3 | 45.0 | 66.6 | 33.8 | 94.6 | +0.3 |
| May 10, 2026 | 45.1 | 0.0 | 45.0 | 66.6 | 36.9 | 99.6 | +2.3 |
| May 8, 2026 | 42.8 | 0.0 | 45.0 | 63.1 | 36.9 | 89.3 | -2.0 |
| May 7, 2026 | 44.8 | 9.4 | 45.0 | 63.1 | 33.5 | 90.3 | -0.1 |
| May 4, 2026 | 44.9 | 9.4 | 45.0 | 63.1 | 33.5 | 90.7 | -0.2 |
| May 3, 2026 | 45.1 | 9.4 | 45.0 | 63.1 | 33.5 | 92.6 | +0.1 |
| Apr 26, 2026 | 45.0 | 9.4 | 45.0 | 63.1 | 33.5 | 91.4 | +0.7 |
| Apr 23, 2026 | 44.3 | 9.4 | 45.0 | 63.1 | 33.5 | 87.2 | +0.1 |
GENI — Pillar Breakdown
Quality
— 5.8/100 (25%)Genius Sports Limited currently shows below-average quality metrics, suggesting challenges with profitability.
How effectively capital is deployed to generate returns.
Profitability relative to shareholders' equity.
Ability to convert revenue into operating profit.
Bottom-line profit as a share of revenue.
Asset productivity — how much gross profit each dollar of assets generates.
Free cash flow relative to market value.
Growth
— 66.6/100 (20%)Genius Sports Limited demonstrates healthy growth trends across revenue and earnings.
Revenue trajectory over the last twelve months.
Compound annual revenue growth rate over 3 years.
Year-over-year earnings per share growth.
Analyst consensus for future revenue growth.
Analyst consensus for future earnings growth.
Risk
— 33.8/100 (15%)Genius Sports Limited presents elevated risk with concerns around leverage or financial stability.
Debt levels relative to earnings capacity.
Total debt relative to shareholder equity.
Short-term liquidity — ability to pay near-term obligations.
Earnings capacity relative to interest payments.
Valuation
— 89.0/100 (15%)Genius Sports Limited appears attractively valued relative to its earnings, cash flows, and sector peers.
Inverse of forward P/E — higher yield means cheaper stock.
How many years of FCF the market cap represents.
P/E relative to earnings growth — lower is more attractive.
Moat
— 45/100 (25%)Genius Sports Limited possesses some competitive advantages but faces meaningful competition. The Moat pillar evaluates competitive advantages across five dimensions: Switching Costs, Network Effects, Cost Advantage, Intangible Assets, and Scale & Ecosystem. Sign in to customize moat ratings for GENI.
Score Composition
Financial Data
More Stock Analysis
How is the GENI UQS Score Calculated?
The UQS (Unified Quality Score) for Genius Sports Limited is calculated using a proprietary 6-pillar framework with 29 financial metrics. Each pillar evaluates a different dimension on a 0–100 scale, then combines into a single weighted score. Scoring thresholds are calibrated per sector. Momentum is an optional Pro toggle — without it, you get the 5-pillar / 25-metric core shown below.
Quality (25%) measures profitability and capital efficiency — ROIC, ROE, margins, GP/Assets, and FCF Yield.
Moat (25%) assesses Genius Sports Limited's competitive advantages across switching costs, network effects, cost advantages, intangible assets, and ecosystem scale.
Growth (20%) tracks revenue trajectory and earnings momentum, combining historical results with analyst forward estimates.
Risk (15%) is inversely scored — lower leverage and strong balance sheet health result in higher scores.
Valuation (15%) measures whether Genius Sports Limited is fairly priced using earnings yield, price-to-FCF, PEG ratio, and EV/EBITDA relative to sector peers.
Six investor-inspired presets are available, each with different pillar weights: Balanced, Buffett, Munger, Lynch, Cathie Wood, and Graham. The public score shown here uses the Balanced preset. Learn more in our FAQ.