WHR
Consumer CyclicalWhirlpool Corporation · Furnishings, Fixtures & Appliances · $3B
What is Whirlpool Corporation?
Whirlpool Corporation is one of the world's largest home appliance manufacturers, selling products across North America, Europe, Latin America, and Asia under a broad portfolio of well-known consumer brands.
Whirlpool designs, manufactures, and markets major home appliances — including refrigerators, laundry machines, dishwashers, and cooking appliances — through a network of retailers, distributors, builders, and direct-to-consumer channels. Revenue is generated across four geographic segments, with North America historically representing the largest share. The company also earns income from accessories and related products sold under its multi-brand umbrella.
Founded in 1911, Whirlpool is headquartered in Benton Harbor, Michigan.
- Refrigerators, freezers, and ice makers
- Laundry appliances and accessories
- Cooking appliances and small domestic appliances
- Dishwashers and related accessories
- Multi-brand portfolio including KitchenAid, Maytag, and JennAir
Is WHR a Good Stock to Buy?
UQS Score rates WHR as Below Average overall.
The one area where WHR stands out relative to its pillar profile is Valuation, which is rated Attractive — suggesting the market may already be pricing in the company's current challenges. For investors focused on entry price relative to fundamentals, this is a notable data point.
Quality, Moat, Growth, and Risk are all rated Weak, reflecting broad structural headwinds across profitability, competitive positioning, and financial resilience. These are not minor concerns — they span the core of the business.
Pro members can view the complete pillar breakdown and underlying financial metrics to understand exactly where WHR stands. Sign up free →
Past performance does not guarantee future results. UQS Score is based on fundamental data and is not a buy/sell recommendation.
Does WHR pay dividends?
Yes — Whirlpool Corporation pays a dividend.
Whirlpool pays a regular dividend, which may appeal to income-oriented investors. However, given the Weak ratings across Quality and Risk pillars, investors should consider whether the dividend is well-supported by the underlying business. The company's long operating history supports its dividend track record, but the current fundamental profile warrants careful review before relying on income continuity.
When does WHR report earnings?
Whirlpool reports earnings on a quarterly cadence, consistent with standard practice for US-listed equities.
The company's recent results reflect the broader pressures facing the home appliance sector — including softer consumer demand and cost headwinds. Growth and Quality pillar ratings suggest performance has been below what investors might hope for from a company of this scale.
For the most recent quarter's results and guidance, visit Whirlpool's investor relations page directly.
WHR Price History
-69.2% over 5Y
Monthly close, adjusted for stock splits and dividend reinvestment.
What if I invested in Whirlpool Corporation?
Based on Whirlpool Corporation's historical closing prices, adjusted for stock splits and dividend reinvestment. Past performance does not guarantee future results. This is for informational purposes only and is not financial advice.
WHR Long-term Outlook
With Weak ratings across Growth, Quality, and Risk, the near-term fundamental outlook for WHR faces meaningful headwinds. The home appliance market is sensitive to housing activity and consumer confidence — both of which have been under pressure. The Attractive Valuation rating suggests downside may be partially reflected in the current price, but a recovery in fundamentals would be needed to shift the broader UQS profile.
Growth drivers
- Potential housing market recovery driving appliance replacement demand
- Multi-brand portfolio providing exposure across price tiers
- International segment diversification across Latin America and Asia
Key risks
- Weak Risk pillar signals financial resilience concerns
- Competitive pressure from lower-cost appliance manufacturers
- Consumer spending sensitivity in a cyclical sector
WHR vs Peers
Whirlpool operates in a competitive landscape that includes both niche manufacturers and specialty distributors serving overlapping channels.
Patrick Industries focuses on manufactured housing and recreational vehicle components, giving it exposure to different end markets than Whirlpool's core home appliance business.
Alliance Laundry specializes in commercial laundry equipment, targeting laundromats and multi-housing facilities rather than the retail consumer segment Whirlpool primarily serves.
Richelieu Hardware distributes specialty hardware and functional products to manufacturers and retailers, operating as a distributor rather than a direct appliance manufacturer.
Frequently Asked Questions
What does Whirlpool do?
Whirlpool Corporation manufactures and markets major home appliances, including refrigerators, laundry machines, dishwashers, and cooking appliances. It sells products under brands such as Whirlpool, Maytag, KitchenAid, JennAir, and Amana through retailers, distributors, and direct channels across four global segments.
Does WHR pay dividends?
Yes, Whirlpool pays a regular dividend. Income investors should note that the company's Weak Quality and Risk pillar ratings suggest the dividend's sustainability deserves scrutiny. Pro members can access the full financial detail behind these ratings.
When does WHR report earnings?
Whirlpool reports earnings quarterly, in line with standard US-listed company practice. For exact upcoming dates and the most recent results, check Whirlpool's official investor relations page.
Is WHR a good stock to buy?
UQS Score rates WHR as Below Average overall. The Valuation pillar is Attractive, but Quality, Moat, Growth, and Risk are all rated Weak. Whether that valuation discount compensates for the fundamental challenges depends on an investor's risk tolerance and time horizon.
Is WHR overvalued?
Based on the UQS Valuation pillar, WHR is rated Attractive — meaning the current price appears to reflect, or even discount, the company's challenged fundamentals. This does not imply the stock will rise, but it suggests the market has already priced in significant difficulty.
How does WHR compare to its competitors?
Whirlpool's scale and multi-brand portfolio differentiate it from more specialized peers like Alliance Laundry, which focuses on commercial laundry, and Patrick Industries, which serves manufactured housing. However, WHR's Weak Moat rating suggests its competitive advantages are limited even within its core markets.
What is WHR's market cap bracket?
Whirlpool is classified as a mid-cap company. While it is one of the largest appliance brands by name recognition, its current market capitalization places it in the mid-cap range rather than among the largest consumer goods companies.
Who founded Whirlpool?
Whirlpool Corporation traces its origins to 1911, when Lou Upton and Emory Upton established what would eventually become Whirlpool. The company is headquartered in Benton Harbor, Michigan, where it has operated for over a century.
Is WHR a long-term quality investment?
As a long-term quality indicator, WHR's UQS profile raises concerns. Weak ratings across Quality, Moat, Growth, and Risk suggest the business lacks the durable competitive advantages and financial strength typically associated with high-quality long-term holdings. The Attractive Valuation may offer a margin of safety, but does not offset the broader profile.
What is the main competitive advantage of Whirlpool?
Whirlpool's primary advantages are its brand portfolio depth and global manufacturing scale. Brands like KitchenAid and Maytag carry meaningful consumer recognition. However, the UQS Moat pillar rates these advantages as Weak, reflecting intense competition and limited pricing power in the appliance category.
What sector does WHR belong to?
Whirlpool is classified in the Consumer Cyclical sector. This means its business is sensitive to consumer spending cycles, housing market activity, and broader economic conditions — all of which influence appliance purchase decisions.
Is WHR a growth stock or value stock?
Based on UQS pillar ratings, WHR does not fit the growth stock profile — the Growth pillar is rated Weak. The Attractive Valuation rating gives it some characteristics of a value play, though investors should weigh that against the weak fundamental pillars before drawing conclusions.
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Pro Analysis
WHR — Score History
| Date | UQS | Quality | Moat | Growth | Risk | Value | Change |
|---|---|---|---|---|---|---|---|
| May 21, 2026 | 27.9 | 15.3 | 25.0 | 24.1 | 6.1 | 80.8 | -0.1 |
| May 19, 2026 | 28.0 | 15.3 | 25.0 | 24.1 | 6.1 | 81.3 | -0.1 |
| May 18, 2026 | 28.1 | 15.3 | 25.0 | 24.1 | 6.1 | 82.0 | -3.0 |
| May 8, 2026 | 31.1 | 5.2 | 25.0 | 24.0 | 38.8 | 86.1 | +1.5 |
| May 7, 2026 | 29.6 | 28.6 | 25.0 | 24.0 | 3.9 | 72.2 | +0.1 |
| May 6, 2026 | 29.5 | 28.6 | 25.0 | 24.0 | 3.9 | 71.1 | -1.0 |
| May 3, 2026 | 30.5 | 28.6 | 25.0 | 25.8 | 3.9 | 75.7 | -0.2 |
| May 2, 2026 | 30.7 | 28.6 | 25.0 | 25.8 | 3.9 | 77.2 | -0.2 |
| Apr 28, 2026 | 30.9 | 28.6 | 25.0 | 26.2 | 3.9 | 78.0 | -0.6 |
| Apr 26, 2026 | 31.5 | 28.6 | 25.0 | 27.8 | 3.9 | 80.0 | +0.2 |
WHR — Pillar Breakdown
Quality
— 15.3/100 (25%)Whirlpool Corporation currently shows below-average quality metrics, suggesting challenges with profitability.
How effectively capital is deployed to generate returns.
Profitability relative to shareholders' equity.
Ability to convert revenue into operating profit.
Bottom-line profit as a share of revenue.
Asset productivity — how much gross profit each dollar of assets generates.
Free cash flow relative to market value.
Growth
— 24.1/100 (20%)Whirlpool Corporation faces growth headwinds with declining or stagnant revenue trends.
Revenue trajectory over the last twelve months.
Compound annual revenue growth rate over 3 years.
Year-over-year earnings per share growth.
Analyst consensus for future revenue growth.
Analyst consensus for future earnings growth.
Risk
— 6.1/100 (15%)Whirlpool Corporation presents elevated risk with concerns around leverage or financial stability.
Debt levels relative to earnings capacity.
Total debt relative to shareholder equity.
Short-term liquidity — ability to pay near-term obligations.
Earnings capacity relative to interest payments.
Valuation
— 80.6/100 (15%)Whirlpool Corporation appears attractively valued relative to its earnings, cash flows, and sector peers.
Inverse of forward P/E — higher yield means cheaper stock.
How many years of FCF the market cap represents.
Enterprise value multiple relative to sector median.
Moat
— 25/100 (25%)Whirlpool Corporation operates in a highly competitive environment with limited sustainable advantages. The Moat pillar evaluates competitive advantages across five dimensions: Switching Costs, Network Effects, Cost Advantage, Intangible Assets, and Scale & Ecosystem. Sign in to customize moat ratings for WHR.
Score Composition
Financial Data
More Stock Analysis
How is the WHR UQS Score Calculated?
The UQS (Unified Quality Score) for Whirlpool Corporation is calculated using a proprietary 6-pillar framework with 29 financial metrics. Each pillar evaluates a different dimension on a 0–100 scale, then combines into a single weighted score. Scoring thresholds are calibrated per sector. Momentum is an optional Pro toggle — without it, you get the 5-pillar / 25-metric core shown below.
Quality (25%) measures profitability and capital efficiency — ROIC, ROE, margins, GP/Assets, and FCF Yield.
Moat (25%) assesses Whirlpool Corporation's competitive advantages across switching costs, network effects, cost advantages, intangible assets, and ecosystem scale.
Growth (20%) tracks revenue trajectory and earnings momentum, combining historical results with analyst forward estimates.
Risk (15%) is inversely scored — lower leverage and strong balance sheet health result in higher scores.
Valuation (15%) measures whether Whirlpool Corporation is fairly priced using earnings yield, price-to-FCF, PEG ratio, and EV/EBITDA relative to sector peers.
Six investor-inspired presets are available, each with different pillar weights: Balanced, Buffett, Munger, Lynch, Cathie Wood, and Graham. The public score shown here uses the Balanced preset. Learn more in our FAQ.