TTD
Communication ServicesThe Trade Desk, Inc. · Advertising Agencies · $11B
What is The Trade Desk, Inc.?
The Trade Desk is a technology company that powers programmatic digital advertising through a self-service, cloud-based platform used by agencies and advertisers worldwide.
The Trade Desk enables buyers to create, manage, and optimize data-driven ad campaigns across display, video, audio, native, and social formats — on devices ranging from computers and mobile phones to connected TVs. Revenue comes from platform fees tied to advertising spend managed through its technology.
Incorporated in 2009 and headquartered in Ventura, California.
- Self-service programmatic advertising platform
- Connected TV and cross-device campaign management
- Data and audience targeting services
Is TTD a Good Stock to Buy?
UQS Score rates TTD as Good overall.
TTD's strongest pillar is Risk, suggesting the business carries relatively low financial or operational risk compared to sector peers. Valuation is rated Attractive, meaning the stock may offer reasonable entry value relative to its fundamentals.
Quality, Moat, and Growth are each rated Neutral, indicating these areas are in line with — but not clearly ahead of — sector peers.
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Past performance does not guarantee future results. UQS Score is based on fundamental data and is not a buy/sell recommendation.
Does TTD pay dividends?
No — The Trade Desk, Inc. does not currently pay a dividend.
The Trade Desk does not currently pay a dividend. As a growth-oriented technology company, it reinvests capital into platform development and market expansion rather than returning cash to shareholders through distributions.
When does TTD report earnings?
The Trade Desk reports earnings on a quarterly cadence, typical for US-listed equities.
The company's Neutral Growth pillar suggests revenue and earnings expansion has been in line with sector norms rather than standing out above peers. Risk remains a relative strength, pointing to financial stability through reporting cycles.
For the most recent quarter's results, visit The Trade Desk's investor relations page directly.
TTD Price History
-60.6% over 5Y
Monthly close, adjusted for stock splits and dividend reinvestment.
What if I invested in The Trade Desk, Inc.?
Based on The Trade Desk, Inc.'s historical closing prices, adjusted for stock splits and dividend reinvestment. Past performance does not guarantee future results. This is for informational purposes only and is not financial advice.
Frequently Asked Questions
What does The Trade Desk do?
The Trade Desk operates a cloud-based, self-service platform that lets advertising agencies and brands plan, run, and optimize digital ad campaigns. It covers formats including display, video, audio, and connected TV across multiple devices.
Does TTD pay dividends?
No, TTD does not pay a dividend. The company focuses on reinvesting in its platform and expanding its global footprint rather than distributing earnings to shareholders.
When does TTD report earnings?
The Trade Desk reports on a standard quarterly schedule. For exact dates and the latest results, check the investor relations section of The Trade Desk's official website.
Is TTD a good stock to buy?
UQS Score rates TTD as Good, with a notably Strong Risk profile and Attractive Valuation. Quality, Moat, and Growth are Neutral. Whether it fits your portfolio depends on your individual goals — view the full analysis on UQS Score.
Is TTD overvalued?
TTD's Valuation pillar is rated Attractive, suggesting the stock is not considered expensive relative to its fundamentals within the UQS framework. Pro members can view the detailed valuation metrics behind this rating.
What is TTD's market cap bracket?
The Trade Desk is classified as a large-cap company, reflecting its significant scale within the digital advertising technology sector.
Is TTD a long-term quality indicator?
TTD's overall Good UQS Score, combined with a Strong Risk rating, suggests a degree of business stability that long-term investors often look for. Neutral readings on Growth and Moat are worth monitoring over time.
What sector does TTD belong to?
The Trade Desk operates in the Technology sector, specifically within the programmatic advertising and ad-tech space, serving agencies and brands that manage large-scale digital campaigns.
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Pro Analysis
TTD — Score History
| Date | UQS | Quality | Moat | Growth | Risk | Value | Change |
|---|---|---|---|---|---|---|---|
| May 23, 2026 | 57.4 | 54.9 | 51.0 | 37.3 | 87.6 | 68.5 | -2.5 |
| May 7, 2026 | 59.9 | 54.3 | 51.0 | 43.7 | 86.9 | 78.4 | +0.1 |
| May 4, 2026 | 59.8 | 54.3 | 51.0 | 43.7 | 86.9 | 78.2 | -0.1 |
| May 3, 2026 | 59.9 | 54.3 | 51.0 | 44.0 | 86.9 | 78.2 | 0.0 |
| Apr 26, 2026 | 59.9 | 54.3 | 51.0 | 44.0 | 86.9 | 78.5 | -0.3 |
| Apr 24, 2026 | 60.2 | 54.3 | 51.0 | 44.0 | 86.9 | 80.0 | 0.0 |
| Apr 19, 2026 | 60.2 | 54.3 | 51.0 | 44.2 | 86.9 | 80.1 | -0.2 |
| Apr 18, 2026 | 60.4 | 54.3 | 51.0 | 44.3 | 86.9 | 81.5 | -0.4 |
| Apr 14, 2026 | 60.8 | 54.3 | 51.0 | 44.3 | 86.9 | 84.1 | -0.3 |
| Apr 12, 2026 | 61.1 | 54.3 | 51.0 | 44.3 | 86.9 | 85.9 | +0.4 |
TTD — Pillar Breakdown
Quality
— 54.9/100 (25%)The Trade Desk, Inc. has average quality metrics, with room for improvement in margins or capital efficiency.
How effectively capital is deployed to generate returns.
Profitability relative to shareholders' equity.
Ability to convert revenue into operating profit.
Bottom-line profit as a share of revenue.
Asset productivity — how much gross profit each dollar of assets generates.
Free cash flow relative to market value.
Growth
— 37.3/100 (20%)The Trade Desk, Inc. shows steady but unspectacular growth, typical for mature companies.
Revenue trajectory over the last twelve months.
Compound annual revenue growth rate over 3 years.
Year-over-year earnings per share growth.
Analyst consensus for future revenue growth.
Analyst consensus for future earnings growth.
Risk
— 87.6/100 (15%)The Trade Desk, Inc. carries minimal financial risk with conservative leverage and strong solvency.
Debt levels relative to earnings capacity.
Total debt relative to shareholder equity.
Short-term liquidity — ability to pay near-term obligations.
Earnings capacity relative to interest payments.
Valuation
— 68.5/100 (15%)The Trade Desk, Inc. trades at a reasonable valuation with decent earnings yield and FCF multiples.
Inverse of forward P/E — higher yield means cheaper stock.
How many years of FCF the market cap represents.
P/E relative to earnings growth — lower is more attractive.
Enterprise value multiple relative to sector median.
Moat
— 51/100 (25%)The Trade Desk, Inc. possesses some competitive advantages but faces meaningful competition. The Moat pillar evaluates competitive advantages across five dimensions: Switching Costs, Network Effects, Cost Advantage, Intangible Assets, and Scale & Ecosystem. Sign in to customize moat ratings for TTD.
Score Composition
Financial Data
More Stock Analysis
How is the TTD UQS Score Calculated?
The UQS (Unified Quality Score) for The Trade Desk, Inc. is calculated using a proprietary 6-pillar framework with 29 financial metrics. Each pillar evaluates a different dimension on a 0–100 scale, then combines into a single weighted score. Scoring thresholds are calibrated per sector. Momentum is an optional Pro toggle — without it, you get the 5-pillar / 25-metric core shown below.
Quality (25%) measures profitability and capital efficiency — ROIC, ROE, margins, GP/Assets, and FCF Yield.
Moat (25%) assesses The Trade Desk, Inc.'s competitive advantages across switching costs, network effects, cost advantages, intangible assets, and ecosystem scale.
Growth (20%) tracks revenue trajectory and earnings momentum, combining historical results with analyst forward estimates.
Risk (15%) is inversely scored — lower leverage and strong balance sheet health result in higher scores.
Valuation (15%) measures whether The Trade Desk, Inc. is fairly priced using earnings yield, price-to-FCF, PEG ratio, and EV/EBITDA relative to sector peers.
Six investor-inspired presets are available, each with different pillar weights: Balanced, Buffett, Munger, Lynch, Cathie Wood, and Graham. The public score shown here uses the Balanced preset. Learn more in our FAQ.