SONO

Technology

Sonos, Inc. · Consumer Electronics · $2B

UQS Score — Balanced Preset
44.6
Below Average

Sonos, Inc. scores 44.6/100 using the Balanced preset.

UQS vs Technology Sector
SONO
44.6
Sector avg
38.0
Quality
Weak
Moat
Weak
Growth
Weak
Risk
Strong
Valuation
Good

What is Sonos, Inc.?

Sonos, Inc. is a Santa Barbara-based audio company known for its wireless multi-room speaker systems. It sells hardware and accessories through retail partners and its own website worldwide.

Sonos designs and sells wireless speakers, home theater audio systems, and related accessories. Revenue comes primarily from hardware sales distributed through roughly ten thousand third-party retail stores, custom home-audio installers, and e-commerce channels including sonos.com. The company operates across the Americas, Europe, the Middle East, Africa, and Asia Pacific.

Sonos was incorporated in 2002 and is headquartered in Santa Barbara, California.

  • Wireless multi-room speakers
  • Home theater audio systems
  • Audio components and accessories

Is SONO a Good Stock to Buy?

UQS Score rates SONO as Below Average overall.

The Risk pillar stands out as a relative strength, suggesting the balance sheet carries manageable near-term financial risk. Valuation is rated Good, meaning the stock does not appear expensive relative to its fundamentals.

Quality, Moat, and Growth are all rated Weak — pointing to thin competitive advantages, limited earnings power, and little evidence of meaningful business expansion.

Sign up to see the full pillar breakdown and detailed financial metrics behind the SONO rating. Sign up free →

Past performance does not guarantee future results. UQS Score is based on fundamental data and is not a buy/sell recommendation.

Does SONO pay dividends?

No — Sonos, Inc. does not currently pay a dividend.

Sonos does not currently pay a dividend. As a small-cap hardware company navigating a competitive consumer electronics market, capital is retained for product development and operational needs rather than distributed to shareholders.

When does SONO report earnings?

Sonos reports earnings on a quarterly cadence, consistent with standard practice for US-listed equities.

The company's weak Growth and Quality pillar ratings suggest recent results have not demonstrated consistent profitability or revenue expansion. Investors should weigh these signals when reviewing quarterly updates.

For the most recent quarter's results, visit Sonos's investor relations page at investors.sonos.com.

SONO Price History

-59.6% over 5Y

Monthly close, adjusted for stock splits and dividend reinvestment.

Return Calculator

What if I invested in Sonos, Inc.?

$
Today it would be worth
$3,774
That's a -62.3% total return, or -17.7% annualized.

Based on Sonos, Inc.'s historical closing prices, adjusted for stock splits and dividend reinvestment. Past performance does not guarantee future results. This is for informational purposes only and is not financial advice.

Frequently Asked Questions

What does Sonos do?

Sonos designs and sells wireless multi-room audio products, including speakers, home theater systems, and accessories. Products are sold through major retail chains, custom audio installers, and directly via sonos.com across global markets.

Does SONO pay dividends?

No, Sonos does not pay a dividend. The company retains capital for operations and product development rather than returning cash to shareholders through distributions.

When does SONO report earnings?

Sonos follows a standard quarterly earnings cadence. For exact upcoming report dates, check the investor relations section of the Sonos website, as our data source does not cover specific future dates.

Is SONO a good stock to buy?

UQS Score rates SONO as Below Average, driven by Weak scores across Quality, Moat, and Growth pillars. The Risk and Valuation pillars offer some offset. The full pillar breakdown is available to Pro members at uqs-score.com.

Is SONO overvalued?

The UQS Valuation pillar for SONO is rated Good, suggesting the stock is not trading at a significant premium relative to its fundamentals. However, weak underlying business quality is an important context for that valuation rating.

What is SONO's market cap bracket?

Sonos is classified as a small-cap company. This places it in a segment of the market that can carry higher volatility and liquidity risk compared to large- or mega-cap peers.

Is SONO a long-term quality stock?

Based on UQS pillar ratings, SONO's long-term quality profile is challenged. Weak Moat and Growth scores suggest limited durable competitive advantage and expansion potential — key factors for long-term compounding. Pro members can view the complete analysis.

What sector does SONO belong to?

Sonos operates in the Technology sector, specifically within consumer electronics and home audio hardware — a segment characterized by rapid product cycles and intense competition from both premium and budget brands.

Unlock Full SONO Analysis

Sign in to unlock the detailed analysis behind the UQS Score.

  • View exact UQS pillar scores across all five dimensions
  • Access detailed financial metrics and trend data
  • Compare SONO against sector peers on quality and valuation
  • Get the complete analyst-style breakdown in one place
Analyze SONO in Detail →

Pro Analysis

SONO — Score History

35404550Apr 2Apr 12Apr 22May 2May 12May 22May 24v5
Score changes· 11 most recent
DateUQSQualityMoatGrowthRiskValueChange
May 22, 202644.634.929.028.986.665.8+3.1
May 7, 202641.528.929.029.080.161.2+0.1
May 6, 202641.428.929.029.080.161.1+0.1
May 3, 202641.328.929.028.480.161.10.0
Apr 26, 202641.328.929.028.480.161.2-0.1
Apr 19, 202641.428.929.028.480.161.5-0.2
Apr 18, 202641.628.929.028.480.162.7-0.7
Apr 14, 202642.328.929.028.480.167.6-0.1
Apr 12, 202642.428.929.028.480.167.9+0.2
Apr 5, 202642.228.929.028.480.167.20.0

SONO — Pillar Breakdown

Quality

34.8/100 (25%)

Sonos, Inc. currently shows below-average quality metrics, suggesting challenges with profitability.

Capital Efficiency (ROIC)Weak

How effectively capital is deployed to generate returns.

Return on EquityWeak

Profitability relative to shareholders' equity.

Operating ProfitabilityWeak

Ability to convert revenue into operating profit.

Net ProfitabilityWeak

Bottom-line profit as a share of revenue.

Gross Profit / AssetsStrong

Asset productivity — how much gross profit each dollar of assets generates.

Cash GenerationModerate

Free cash flow relative to market value.

Growth

28.9/100 (20%)

Sonos, Inc. faces growth headwinds with declining or stagnant revenue trends.

Recent Revenue TrendWeak

Revenue trajectory over the last twelve months.

3Y Revenue CAGRWeak

Compound annual revenue growth rate over 3 years.

EPS GrowthWeak

Year-over-year earnings per share growth.

Forward Revenue OutlookWeak

Analyst consensus for future revenue growth.

Forward EPS GrowthStrong

Analyst consensus for future earnings growth.

Risk

86.6/100 (15%)

Sonos, Inc. carries minimal financial risk with conservative leverage and strong solvency.

Financial LeverageStrong

Debt levels relative to earnings capacity.

Debt/EquityStrong

Total debt relative to shareholder equity.

Current RatioModerate

Short-term liquidity — ability to pay near-term obligations.

Interest CoverageStrong

Earnings capacity relative to interest payments.

Valuation

65.8/100 (15%)

Sonos, Inc. trades at a reasonable valuation with decent earnings yield and FCF multiples.

Earnings YieldWeak

Inverse of forward P/E — higher yield means cheaper stock.

Price to Free Cash FlowStrong

How many years of FCF the market cap represents.

PEG RatioStrong

P/E relative to earnings growth — lower is more attractive.

EV/EBITDA vs SectorModerate

Enterprise value multiple relative to sector median.

Moat

29/100 (25%)

Sonos, Inc. operates in a highly competitive environment with limited sustainable advantages. The Moat pillar evaluates competitive advantages across five dimensions: Switching Costs, Network Effects, Cost Advantage, Intangible Assets, and Scale & Ecosystem. Sign in to customize moat ratings for SONO.

Score Composition

Quality
34.8×25%8.7
Growth
28.9×20%5.8
Risk
86.6×15%13.0
Valuation
65.8×15%9.9
Moat
29.0×25%7.3
Total
44.6Below Average

Financial Data

More Stock Analysis

How is the SONO UQS Score Calculated?

The UQS (Unified Quality Score) for Sonos, Inc. is calculated using a proprietary 6-pillar framework with 29 financial metrics. Each pillar evaluates a different dimension on a 0–100 scale, then combines into a single weighted score. Scoring thresholds are calibrated per sector. Momentum is an optional Pro toggle — without it, you get the 5-pillar / 25-metric core shown below.

Quality (25%) measures profitability and capital efficiency — ROIC, ROE, margins, GP/Assets, and FCF Yield.

Moat (25%) assesses Sonos, Inc.'s competitive advantages across switching costs, network effects, cost advantages, intangible assets, and ecosystem scale.

Growth (20%) tracks revenue trajectory and earnings momentum, combining historical results with analyst forward estimates.

Risk (15%) is inversely scored — lower leverage and strong balance sheet health result in higher scores.

Valuation (15%) measures whether Sonos, Inc. is fairly priced using earnings yield, price-to-FCF, PEG ratio, and EV/EBITDA relative to sector peers.

Six investor-inspired presets are available, each with different pillar weights: Balanced, Buffett, Munger, Lynch, Cathie Wood, and Graham. The public score shown here uses the Balanced preset. Learn more in our FAQ.