AREB

Consumer Cyclical

American Rebel Holdings, Inc. · Apparel - Footwear & Accessories

UQS Score — Balanced Preset
18.7
Weak

American Rebel Holdings, Inc. scores 18.7/100 using the Balanced preset.

20.0
Quality
35%
3.0
Moat
30%
23.0
Growth
20%
55.8
Risk
15%

AREB — Key Takeaways

⚠️ Areas of Concern

American Rebel Holdings, Inc. has below-average profitability metrics
American Rebel Holdings, Inc. has limited growth momentum
American Rebel Holdings, Inc. has limited competitive moat
American Rebel Holdings, Inc. has stretched valuation metrics

AREB — Score History

10152025Apr 2Apr 3Apr 4Apr 5Apr 6Apr 7Apr 8
DateUQSQualityMoatGrowthRiskValueChange
Apr 8, 202618.720.03.023.055.80.0-0.9
Apr 7, 202619.620.03.023.061.90.00.0
Apr 6, 202619.620.03.023.061.90.00.0
Apr 5, 202619.620.03.023.061.90.00.0
Apr 4, 202619.620.03.023.061.90.00.0
Apr 3, 202619.620.03.023.061.90.00.0
Apr 2, 202619.620.03.023.061.90.0

AREB — Pillar Breakdown

Quality

20.0/100 (25%)

American Rebel Holdings, Inc. currently shows below-average quality metrics, suggesting challenges with profitability.

Capital Efficiency (ROIC)Weak

How effectively capital is deployed to generate returns.

Return on EquityStrong

Profitability relative to shareholders' equity.

Operating ProfitabilityWeak

Ability to convert revenue into operating profit.

Net ProfitabilityWeak

Bottom-line profit as a share of revenue.

Cash GenerationWeak

Free cash flow relative to market value.

Growth

23.0/100 (20%)

American Rebel Holdings, Inc. faces growth headwinds with declining or stagnant revenue trends.

Recent Revenue TrendWeak

Revenue trajectory over the last twelve months.

3Y Revenue CAGRWeak

Compound annual revenue growth rate over 3 years.

EPS GrowthStrong

Year-over-year earnings per share growth.

Forward Revenue OutlookWeak

Analyst consensus for future revenue growth.

Risk

55.8/100 (15%)

American Rebel Holdings, Inc. maintains a reasonable risk profile with manageable debt levels.

Financial LeverageStrong

Debt levels relative to earnings capacity.

Debt/EquityStrong

Total debt relative to shareholder equity.

Current RatioWeak

Short-term liquidity — ability to pay near-term obligations.

Interest CoverageWeak

Earnings capacity relative to interest payments.

Valuation

0.0/100 (15%)

American Rebel Holdings, Inc. appears expensively valued relative to its fundamentals and growth prospects.

Moat

3/100 (30%)

American Rebel Holdings, Inc. operates in a highly competitive environment with limited sustainable advantages. The Moat pillar evaluates competitive advantages across five dimensions: Switching Costs, Network Effects, Cost Advantage, Intangible Assets, and Scale & Ecosystem. Sign in to customize moat ratings for AREB.

Score Composition

Quality
20.0×25%5.0
Growth
23.0×20%4.6
Risk
55.8×15%8.4
Valuation
0.0×15%0.0
Moat
3.0×30%0.9
Total
18.7Weak

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How is the AREB UQS Score Calculated?

The UQS (Unified Quality Score) for American Rebel Holdings, Inc. is calculated using a proprietary 5-pillar framework with 25 financial metrics. Each pillar evaluates a different dimension on a 0–100 scale, then combines into a single weighted score. Scoring thresholds are calibrated per sector.

Quality (25%) measures profitability and capital efficiency — ROIC, ROE, margins, GP/Assets, and FCF Yield.

Moat (25%) assesses American Rebel Holdings, Inc.'s competitive advantages across switching costs, network effects, cost advantages, intangible assets, and ecosystem scale.

Growth (20%) tracks revenue trajectory and earnings momentum, combining historical results with analyst forward estimates.

Risk (15%) is inversely scored — lower leverage and strong balance sheet health result in higher scores.

Valuation (15%) measures whether American Rebel Holdings, Inc. is fairly priced using earnings yield, price-to-FCF, PEG ratio, and EV/EBITDA relative to sector peers.

Six investor-inspired presets are available, each with different pillar weights: Balanced, Buffett, Munger, Lynch, Cathie Wood, and Graham. The public score shown here uses the Balanced preset. Learn more in our FAQ.